Social Media / Community Lead


Los Angeles, CA
Jan 10

Company Description:

Supernatural won Fast Company’s October 2020 award for Best App and is a next-generation fitness experience in VR (virtual reality) with real coaches, stunning natural environments, music from major record labels and new workouts released every day. Available now on Oculus Quest.

Developed by a team of passionate world-class experience designers, choreographers, game developers, trainers and physical fitness experts, Supernatural is a dynamic, immersive, experience that is always adapting to your needs, personalized for you, and available on demand, in your home.

Job Description:

The Social Media / Community Lead will build a supportive, enthusiastic and highly engaged social media following for Supernatural that drives product engagement and member success.


  • Define an implement a strategy and plan for our social media channels and follower growth and engagement
  • Build and develop our brand voice within social media
  • Own the social media calendar working closely with our Product Marketing / Creative teams
  • Provide weekly data insights that fuel our product and marketing efforts
  • Define and manage programs and activations within our social communities and measure effectiveness
  • Develop and community guidelines and ensure deep integration into the community
  • Manage a team / outside resources
  • Interface with Product / Product Marketing and Customer Service to ensure consistency in messaging
  • Build relationships with influencers and content partnerships
  • Have your finger on the pulse of our members at all times
  • Build big social media followings that ultimately fuel our company growth


  • Have experience and skill in team leadership
  • Be a skilled social media communicator - have a strong aptitude for writing crisp and simple messaging with style
  • Be skilled at partnership development
  • Be high-energy and able to infuse and bring out positivity, passion, creativity, enthusiasm, and camaraderie in groups
  • Be skilled at inspiring people, encouraging people and bringing out the best in people
  • Be a data - driven KPI focused driver
  • Be exceptionally resourceful at solving problems
  • Be a roll-up-sleeves, scrappy, nimble doer
  • Have an enthusiastic, generous, nimble and hands-on approach.
  • Digital fitness industry experience a plus


  • Variety of company-sponsored healthcare plans
  • Tenure tiered vacation program
  • 401(k) retirement plan through Vanguard
  • Twice a week catered Lunches
  • Monthly company and team activities
  • Access to the latest VR/AR products


Los Angeles, CA



Please reference this job listing on hire.AR - it will help the hiring manager organize your application, and it will help grow our community.

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